Brand & Integrated Marketing Lead

At Webflow, our mission is to bring development superpowers to everyone. Webflow is a Website Experience Platform (WXP) that empowers modern marketing teams to visually build, manage, and optimize stunning websites. With AI-driven personalization baked in, Webflow enables teams to significantly boost conversion rates, translating directly into measurable business growth. From independent designers and creative agencies to Fortune 500 companies, millions worldwide use Webflow to be more nimble, creative, and collaborative.

We are seeking a Brand & Integrated Marketing Lead, a pivotal role responsible for deeply understanding our customers and product, crafting clear marketing strategies, and leading impactful campaigns and activations. You will identify key moments on our calendar and roadmap, seamlessly stitching together our efforts across audiences, product lines, and teams.This is a highly strategic role that will require cross-functional partnership with the executive leadership team, marketing leadership, Sales and Product teams. This role will be responsible for defining our integrated marketing campaigns throughout the year and help deliver new brand campaigns in the market. This individual will play a critical role in the success and growth of the Webflow brand.

This is a highly visible and strategic role in which it will be crucial to build trust and partnership with other marketers in addition to colleagues in: Creative, Content, Growth, Product Marketing, Sales, Community & our Executive team.

• Location: Remote-first (United States)
• Full-time
• Permanent 
• Exempt
• The cash compensation for this role is tailored to align with the cost of labor in different geographic markets. We've structured the base pay ranges for this role into zones for our geographic markets, and the specific base pay within the range will be determined by the candidate’s geographic location, job-related experience, knowledge, qualifications, and skills.
  • United States (all figures cited below are in USD and pertain to workers in the United States)
    • Zone A: $179,000 - $251,500
    • Zone B: $168,000 - $236,500
    • Zone C: $157,000 - $221,500

Please visit our Careers page for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.

• Reporting to the Senior Director, Brand & Product Marketing. 

As a Brand & Integrated Marketing Lead, you’ll … 

• Be responsible for identifying our key marketing …