Associate Manager, Social Marketing & Strategy

Job Description:

This is a hybrid opportunity - Candidates need to be within commutable distance of our NY office and have the ability to come onsite once a month

The Associate Manager, Social Marketing & Strategy is part of a team who are passionate consumers and doers of social & understand what goes into making compelling and best in class social content. We are looking for someone who loves social media and emerging trends in the space. Associate Managers, Social Marketing & Strategy are plugged into the ever-changing world of social and are able to assist in adapting social plans to drive best-in-class creative execution. You’ll be the keeper of consumer sentiment across our social media channels, identifying trends they love and optimizing social plans based on how they respond to content. Ideal position for those who are energized by collaborating with clients while having the support of a best-in-class agency. You will be reporting to a Senior Strategist.

Key Accountabilities

• Assist with social content management & ideation
• Manage ongoing content calendar
• Identify reactive moments on Twitter that are a fit for the brand identity daily/weekly
• Work with creative teams to create social-first content that is relevant to brand consumers
• Work with the social and creative teams to brainstorm inventive content ideas and topics that drive engagement
• Insights pulling and sharing of learnings with clients and attaching action items
• Working with social team on top line learnings and observations

Person Specification

• 1+ years of agency experience
• Community engagement experience – you are ready to dig into the insights and conversations that help fuel the larger brand social story
• Can demonstrate knowledge of all major social media platforms and you’re passionate about rallying a community to grow social media profiles and accounts
• Confidence in organizing and managing a content calendar
• Ability to identify response opportunities for clients on social and know when to escalate/engage further
• You can help push creative to be better for social content and understand what makes compelling content
• You know how to bring together a visual look and feel for a best in class brand matched to the brand visual identity
• Ideal candidates are passionate about the ever-changing world of social marketing, conversations in culture and all things social media, from Instagram to TikTok. Candidates should have a keen interest in emerging trends across these platforms and recognize the impact of social marketing in an overall marketing strategy

Additional information

The anticipated base salary range for this position is $45,000 - $72,450. Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography. Additionally, this position is eligible for discretionary incentive compensation. The company's incentive compensation plan is subject to change. A range of medical, dental, vision, 401(k) matching, paid time off, and other benefits also are available. For more information about dentsu benefits, please visit dentsubenefitsplus.com

About Dentsu Creative

Dentsu Creative is a global creative agency network designed to unlock exponential growth for clients. We use Transformative Creativity as a differentiating, driving force to bring our capabilities together to positively impact people, businesses and society. Established in June 2022, Dentsu Creative is integrated with dentsu’s Media and CXM businesses in over 145 countries and regions, to offer Integrated Growth Solutions.

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