Associate Director, Paid Search
New York, New York, United States, Remote
Want to join an agency where your hard work will be recognized? An agency where you’ll have abundant opportunities to learn and grow while significantly impacting your skillset and your client’s bottom line? If so, hi, we’re Socium Media! We’re a performance marketing agency recently awarded as one of Adweek’s Fastest Growing Agencies in the U.S. 👋🏻
We work with a wide range of clients, including Eberjay, Catbird, and Vince, to name a few. Helping brands grow their business is our forte—several of our performance marketing campaigns have received recognition from Digiday, US Search Awards, and others.
As a remote-first agency, our commitment to employee well-being is the key to our sustainable growth, and we’ve got the chops to show for it. Our company culture has received recognition from Inc. Magazine, Fortune Magazine, Google, and Great Place To Work®. We facilitate several in-person team-building events a year, including a team retreat during the fall, ‘Socium University’ courses for knowledge sharing and continuing education, and quarterly business review meetings to offer transparency on the state of the business and discuss anonymous comments or questions.
All that to say—it’s not only fun and fulfilling to work here, but your voice, opinions, and ideas matter, too. Does this resonate with you? Let’s dive into the specifics of this role!
Skills & Experience
- Team player with excellent written and verbal communication skills (there is a reason this is the first bullet—it's our most important qualification)
- Comfortability managing budgets of at least 6 figures in ad spend per month
- 5-8 years’ experience in day-to-day management of paid search on Google/Bing
- B2C e-commerce & direct response experience
- Able to discuss advanced technical concepts and strategic plans in a clear and concise manner to a wide range of audiences
- Strong understanding of Microsoft Excel and formulas to help drive efficiencies for day-to-day tasks; pivot tables, Vlookups, SUMIFS, are your jam
- A working knowledge of Google Shopping campaigns and the components of a product feed
- Analytical thinker—always asking the “why” and not afraid to speak up
- Comfortable taking initiative to create new internal company processes that improve workflows
Responsibilities
- Run day-to-day paid search operations, driving continued success for Socium’s largest, most complex accounts
- Collaborate across account teams to create blended paid media strategies that have the client’s KPI and goals as the north star
- Play an integral role as a leader on a number of our larger accounts that spend over $500k/mo
- Create scalable solutions for account work that are translatable to other account teams
- Implement and test new platform betas, channels, and features
- Work alongside Director and senior leadership to develop overarching channel strategy
- Work with Marketing on case studies, blog posts, think pieces/white papers, and other opportunities to showcase Socium’s Search leadership in the industry
- Maintain relationships with partners and vendors
- Stay on top of industry and platform updates, communicating them with the wider team
- Mentorship of junior team members, including troubleshooting complex account or platform issues and creating training modules
- Assist in new business audit and pitch process
Compensation & Benefits
- $110,000 - $135,000
- Unlimited PTO
- Paid parental leave, inclusive of adoption
- Company-paid healthcare coverage
- Slavik 401(k) with up to 4% company match
- $300 yearly continuing education stipend
- Company donation match of up to $400 a year for any employee donations made to a 501(c)(3) nonprofit organization
- And much more!
Your Career Growth With Socium
- Next position: Director, Paid search
- Expected promotion timeline: 2-4 years; based on our formalized review system and subject to employee development
At Socium, people are our most important asset. You are not just an employee here. Instead, you are an ally that will play a crucial role in our operation. Your contributions will help drive our success and shape our energetic, close-knit culture.
In alignment with our core value to become 1% better every day, we are committed to creating and cultivating a diverse and inclusive workplace, and we're proud to be an equal opportunity employer. We aren’t cookie cutters—we offer a workplace where *everyone* can flourish and grow, regardless of background and identity. If you don’t meet 100% of the criteria above but are excited about the opportunity and what you could contribute, we encourage you to apply!
Please be mindful of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information or to influence you to pay a fee for services related to recruitment or training. Socium Media will never charge any application, processing, or training fee at any point during our hiring process. All of our job openings can be found on our careers page at https://www.sociummedia.com/careers/. If you're unsure about messaging you believe you've received from the Talent Acquisition team here at Socium, please reach out to our Director of People Operations, Kaelyn Keith, at kaelyn.keith@sociummedia.com to confirm the source before taking any further action.
ApplyJob Profile
401(k) with company match Company-paid healthcare Continuing education stipend Donation match Donation match for nonprofits Healthcare coverage Paid parental leave Unlimited PTO
Tasks- Assist in new business audits
- Collaborate on media strategies
- Create scalable solutions
- Develop channel strategy
- Implement new platform features
- Knowledge sharing
- Lead large accounts
- Maintain partner relationships
- Manage paid search operations
- Mentor junior team members
Analytical thinking B2C E-commerce Bing Ads Communication Direct Response Google Ads Google Shopping Campaigns Mentorship Microsoft Excel Paid Search Pivot Tables Strategic planning SUMIF SUMIFS Team Collaboration VLOOKUP
Experience5-8 years
TimezonesAmerica/Anchorage America/Chicago America/Denver America/Los_Angeles America/New_York Pacific/Honolulu UTC-10 UTC-5 UTC-6 UTC-7 UTC-8 UTC-9