Account - Based Marketing Specialist

Join us on our mission to make a better world of work. 

Culture Amp is the world’s leading employee experience platform, revolutionizing how 25 million employees across more than 6,500 companies create a better world of work. Culture Amp empowers companies of all sizes and industries to transform employee engagement, drive performance management, and develop high-performing teams. Powered by people science and the most comprehensive employee dataset in the world, the most innovative companies including Canva, On, Asana, Dolby, McDonalds and Nasdaq depend on Culture Amp every day.

Culture Amp is backed by leading venture capital funds and has offices in the US, UK, Germany and Australia. Culture Amp has been recognized as one of the world’s top private cloud companies by Forbes and most innovative companies by Fast Company.

For more information visit cultureamp.com.

Please note, we are only considering candidates who are within a commutable distance to our Chicago office. Fully remote applications will not be considered at this time.

The Opportunity at Culture Amp: 

The Account-Based Marketing Specialist’s mission is to support Culture Amp’s Enterprise segment through integrated marketing campaigns, working collaboratively across marketing and sales to execute successful demand generation programs. The ideal candidate is a collaborative growth marketer who operates with proactivity and has experience developing, executing, and measuring global campaigns.  

As a key member of the Global Demand Generation team, the Account-Based Marketing Specialist will support the development and execution of targeted full-funnel marketing campaigns for the Enterprise segment, spanning paid, owned, and earned channels. This role will be responsible for the day-to-day management of segments and campaigns within 6sense, partnering closely with Global & Regional partners to execute strategic New Logo and Expansion activations. 

As one of the members of our Marketing Team, you will:

Responsibilities:

• Work across the marketing team to develop and execute tactics that will drive pipeline and revenue for the Enterprise segment and create a consistent experience across channels.
• Own the day-to-day management within the 6sense platform, segment and list building, reporting, keyword intent updates, campaign creation, etc
• Support and communicate Enterprise marketing plans to the wider marketing team, enabling your counterparts with insights via regular feedback loops with regional marketers.
• Develop campaign and channel metrics alongside your marketing partners and report on the impact of campaigns across the Enterprise segment and optimize over time. 
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