ABM Manager (Remote, CST or EST)

Armis, the cyber exposure management & security company, protects the entire attack surface and manages an organization’s cyber risk exposure in real time. In a rapidly evolving, perimeter-less world, Armis ensures that organizations continuously see, protect and manage all critical assets - from the ground to the cloud. Armis secures Fortune 100, 200 and 500 companies as well as national governments, state and local entities to help keep critical infrastructure, economies and society stay safe and secure 24/7.

Armis is a privately held company headquartered in California.

The Opportunity:

We are seeking a results-driven B2B SaaS / cybersecurity ABM (Account-Based Marketing) Manager to lead and execute targeted marketing strategies that drive engagement, pipeline and revenue within some of our key accounts in North America. This role requires a strategic thinker with expertise in account-based marketing, B2B SaaS / cybersecurity, and data-driven decision-making.

What You'll Do:

• Collaborate with the ABM Lead to develop and refine a targeted ABM strategy and plan, focusing on engaging and driving growth within key strategic accounts.
• Develop and execute comprehensive ABM campaigns tailored to high-value accounts, leveraging personalized content, messaging, and multi-channel strategies.
• Partner with sales and other customer focused teams to create in-depth account profiles, align objectives, and drive account-based initiatives that increase conversion rates and revenue.
• Analyse account insights, intent data, and engagement metrics to optimize campaign effectiveness and ROI.
• Collaborate with internal teams and external agencies to produce personalised account-specific messaging, content and other demand generation assets.
• Deep understanding of go-to-market channels (including digital and paid media) to activate effective and highly targeted customer specific campaigns and nurture programs. 
• Manage ABM tools and technologies to execute and track campaign performance, ensuring alignment with broader marketing goals.
• Stay up-to-date with ABM trends and best practices, continuously refining strategies to maximize impact.

What We Expect:

• 5+ years of experience in account-based marketing or B2B demand generation, ideally in the SaaS industry.
• Proficiency in ABM platforms (e.g. 6sense), CRM tools (e.g., Salesforce, Marketo) and reporting capabilities (Domo).
• Strong collaboration and communication skills to effectively work with sales, marketing, external agencies and other relevant cross-functional teams.
• Analytical mindset with the ability to translate data into actionable strategies.
• Proven success in driving measurable business outcomes through ABM initiatives and programs.
• Marketing / Business degree …