Product Marketing Manager

🌎 About UsAt TeamSnap, we believe when the world connects through sports; the world becomes better. TeamSnap is a sports and communication platform dedicated to taking the work out of play in youth sports. We also believe our jobs should excite us, our teammates should support us and our bosses should inspire us. We empower our people to bring big ideas and tiny egos, landing us on Outside Magazine’s list of “Best Places to Work" and Built In’s “100 Best Remote-First Places to Work."
TeamSnap is looking for a Product Marketing Manager with innovative ideas, a passion for bringing great B2C products to market, and energized by understanding the youth sports market. Understanding our customers and assisting with go-to-market programs will be the key responsibilities of the role. This role will report to the Senior Director of Consumer Product Marketing & Strategy and collaborate closely with marketing, product, and analytics to grow our consumer businesses. 
If you’re a strategic problem-solver who can thrive in a fast-paced environment that will evolve TeamSnap’s position in the industry, then you’re exactly who we’re looking for!

What You'll Do:

• Partner with cross-functional teams to develop go-to-market plans for product and feature launches and strategic commerce partnerships 
• Assist in the creation of product value propositions that will resonate with our consumer audience, and guide our marketing messaging.
• Conduct qualitative and quantitative market research to segment the market and influence strategic decision-making
• Work closely with analytics to develop actionable insights to inform product and marketing strategy
• Develop a deep understanding of the customer through consumer insights, competitive analysis and market research before and during the product development process to influence and inform product strategy
• Develop deep product fluency relative to industry competitors
• Aid in the overall success of TeamSnap for Teams by increasing customer engagement, product usage, customer acquisition, and customer retention

What Will Set You up for Success:

• 5 or more years of related experience in product marketing, market research, and/or marketing in B2C tech
• Hands-on product marketing experience with B2C products, subscription products, and/or content strategy
• Passionate about market insights with customer research, product knowledge, and buyer and user personas
• Experience in marketing programs, studying data, and sharing insights as recommendations
• Strong cross-functional skills and the ability to influence across all levels of the organization
• Ability to bring fresh, innovative ideas to product positioning and marketing campaigns
• Experience with …