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Principal Campaign Manager - Remote

About the team & opportunity 

What’s so great about working on Calendly’s Marketing team? 

We show our prospective customers the value of our product and features in maximizing their most valuable asset…time. 

Why do we need you? Well, we are looking for a Principal Campaign Manager to join our incredible Demand Generation Team. The ideal candidate has a scrappy, experimental mindset, sales collaboration experience and enjoys working within 6Sense to mine data for intent signals in order to inform both paid and non-paid channel strategy.

You will report to the Senior Manager, Demand Generation and will be responsible for generating revenue with our enterprise sales team.

A day in the life of a Principal Campaign Manager at Calendly

You will drive revenue via many opportunistic experimentations that will inform and scale your campaign go-to-market strategy.  You will use your passion for mining data for intent signals in order to inform both paid and non-paid channels. You will not only use data to inform decisions and strategy, but you will use your expertise to turn numbers into stories. You will have a constant pulse on your area of the business, drive collaboration across teams and will deliver results! 

On a typical day, you will be working on: 

  • Uncovering opportunistic experiments sourced from 6Sense data, technology alliances, market trends, sales collaboration and more in order to drive revenue for the enterprise sales motion 
  • Creating an experimental strategy: framework, testing schedule, hypotheses, reporting, define and implement repeatable processes for scale
  • Generating net-new and/or amplify activities across marketing including teams like webinar, F2F events, content, channel and more
  • Collaborating with the Senior Paid Media Manager on paid channels - 6sense display and paid social …

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Job Profile

Benefits/Perks

Career growth opportunities Impactful work environment Professional development opportunities

Skills

B2B SaaS Budget management Channel Strategy Data Mining Demand Generation Go Lead Scoring Marketing Strategy MarTech Stack Paid Channels Optimization ROI Analysis SaaS Sales Collaboration Start-up environment Testing

Tasks
  • Collaborate with sales and marketing teams
  • Drive revenue through experimental strategies
  • Generate experimental ideas
  • Track program results and report metrics
Experience

7-10 years

Restrictions

Authorized to work lawfully in the United States of America