Marketing Manager

Rapidly growing life sciences technology company

Ultima Genomics is a rapidly growing company that is developing ground-breaking genomics technologies. Our mission is to continuously drive the scale of genomic information to enable unprecedented advances in biology and improvements in human health. We have developed a foundational new approach to sequencing at scale that overcomes limitations due to the high costs of current technologies. We are well-funded and have raised approximately $600 million from global top-tier investors. Our team brings together unique and diverse expertise across multiple disciplines, from healthcare and life sciences, to engineering, to technology and software and beyond. We are a collaborative group of more than 350 employees, including successful entrepreneurs, chemists, hardware and software engineers, genomics and biotechnology experts, molecular and computational biologists, software and algorithm experts, and operations and commercial leaders. Join us to develop and commercialize technologies that unleash the power of genomics at scale and empower the future of human health. 

We are looking for a highly motivated and dynamic Marketing Manager to join our team! As the Marketing Manager at Ultima Genomics, you will report directly to the Vice President of Marketing, with work location in Fremont, CA. The position will be responsible for the marketing strategy and execution of new and on-market products, in line with the company’s strategic and revenue goals. This is a high-impact role that will require you to work cross-functionally across R&D and the commercial team with regular exposure to the C-suite. The ideal candidate must possess a strong understanding of product marketing, competitive landscape assessment, and product launches. You will be the primary driver for developing omnichannel strategies that include ideation and execution of digital marketing campaigns, marketing and web assets, and managing our social media platforms.

How You'll Contribute

The Marketing Manager will own and lead the following:

• Digital Marketing: Develop omnichannel strategies to support on-market and new products. Stay informed on industry trends and emerging technologies to maintain relevant and forward-looking marketing strategies. Manage lead generation methods, including webinars, email marketing, social media, website content optimization, blog writing and digital ad placements.

• Marketing Collateral: Share ownership and production of marketing materials and sales enablement tools with product managers. Product Managers will create content, you will partner with them to produce digital and hardcopy.

• Campaign Management: Develop and execute effective marketing campaigns for on-market and …