FreshRemote.Work

Marketing Analytics Lead Consultant (Remote Home-Based Worker)

USA - AZ (Remote)

At Allstate, great things happen when our people work together to protect families and their belongings from life’s uncertainties. And for more than 90 years our innovative drive has kept us a step ahead of our customers’ evolving needs. From advocating for seat belts, air bags and graduated driving laws, to being an industry leader in pricing sophistication, telematics, and, more recently, device and identity protection. 

Job Description

Marketing Analytics Consultants (MACs) use a mix of business consulting, technical, and solution implementation skills to help Allstate Marketing maximize (and accelerate) the business value of data & analytics. MAC work alongside data, analytics, business, and technology stakeholders as integrators and translators to effectively, efficiently, and consistently implement work across Marketing.

The MAC Lead Consultant position is a lead consultant/manager position responsible for coordinating, leading, and managing the development analytical solutions to help make and lead business decisions. The MAC Lead is responsible for leading the efforts of a team that provides high complexity analytical and data driven solutions to key business stakeholders. This role is accountable for initiating/maintaining the relationships with key business stakeholders and identifying opportunities for increased collaboration between business partners to solve business problems and demonstrate value. Additionally, the MAC Lead will be exposed to the ins and outs of developing data strategies for predictive analytic applications, fundamental skills of big data, data science and statistical learning methods, and agile delivery methodologies.

Key Responsibilities:

  • Works with business partners to contribute to strategic vision and identify business problems to turn them into valuable and actionable projects.
  • Drives activities to develop strategies and identify high priority initiatives to deliver and execute on the operating plan.
  • Provides in-depth knowledge as to where data and analytics could be leveraged in order to make key business decisions
  • Documents all communications, processes, data and considerations involved in the project. Has a solid understating of how the business works, what their operational processes look like, and where data and analytics could be leveraged in order to make more effective data-driven decisions.
  • Leads high complexity high impact projects/products from ideation to delivery in an Agile framework, with an emphasis on measurable, value add deliverables.
  • Leads clear project/product communications throughout the project/product process to all stakeholders involved regarding scope, timeline, issues, and any revisions to them.
  • With a deep knowledge of data visualization, develops solutions using tools such as Power BI in order to effectively communicate and lead the translation of data and analytics insights in business terms to key stakeholders.
  • Supports Data Scientists with high-level model design by providing business requirements, creating data visualizations, and providing an understanding of data domains and their impact to the business.
  • May manage team of individual contributors, providing regular guidance and coaching on career development, including goal setting and performance conversations.
  • Contribute to a future leader pipeline within the team and department. Continually develop self and others through new experiences, training and feedback.

Supervisory Responsibilities:

This job may have supervisory duties

Preferred Qualifications:

Education and Experience

  • 5 or more years of related experience
  • Bachelor’s degree or equivalent experience

Certificates, Licenses, Registrations

  • None

Functional Skills

  • Possess advanced quantitative and analytical thinking skills
  • Demonstrate advanced business acumen skills to drive consulting efforts with business clients
  • Experience with data and analytical tools, such as SQL and Power BI.  R, Python and Adobe Analytics a plus.
  • Ability to make sound decisions utilizing problem solving approaches and decision frameworks
  • Ability to lead complex analysis and work with broad parameters in complex situations in order to drive meaningful conclusions and recommendations to business clients
  • Effectively communicate concepts, tools and techniques in order to drive alignment and decision making with senior leaders
  • Advanced ability to manage multiple priorities given aggressive timelines and comfortable performing in a fast paced, dynamic and ambiguous business environment
  • Advanced skills in motivation, organization and time management
  • Ability to manage, lead and coach others
  • Experience of leading multiple data and technical projects and/or work streams simultaneously

#LI-BS1

Skills

Compensation

Compensation offered for this role is $92,560.00 - 166,465.00 annually and is based on experience and qualifications.

The candidate(s) offered this position will be required to submit to a background investigation.

Joining our team isn’t just a job — it’s an opportunity. One that takes your skills and pushes them to the next level. One that encourages you to challenge the status quo. And one where you can impact the future for the greater good.  

You’ll do all this in a flexible environment that embraces connection and belonging. And with the recognition of several inclusivity and diversity awards, we’ve proven that Allstate empowers everyone to lead, drive change and give back where they work and live. 

Good Hands. Greater Together.

Allstate generally does not sponsor individuals for employment-based visas for this position.

Effective July 1, 2014, under Indiana House Enrolled Act (HEA) 1242, it is against public policy of the State of Indiana and a discriminatory practice for an employer to discriminate against a prospective employee on the basis of status as a veteran by refusing to employ an applicant on the basis that they are a veteran of the armed forces of the United States, a member of the Indiana National Guard or a member of a reserve component.

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To view the “EEO is the Law” poster click “here”. This poster provides information concerning the laws and procedures for filing complaints of violations of the laws with the Office of Federal Contract Compliance Programs

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It is the Company’s policy to employ the best qualified individuals available for all jobs. Therefore, any discriminatory action taken on account of an employee’s ancestry, age, color, disability, genetic information, gender, gender identity, gender expression, sexual and reproductive health decision, marital status, medical condition, military or veteran status, national origin, race (include traits historically associated with race, including, but not limited to, hair texture and protective hairstyles), religion (including religious dress), sex, or sexual orientation that adversely affects an employee's terms or conditions of employment is prohibited. This policy applies to all aspects of the employment relationship, including, but not limited to, hiring, training, salary administration, promotion, job assignment, benefits, discipline, and separation of employment.

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