Business Analyst, Amazon Kids+

US, NC, Virtual Location - N Carolina

Full Time Senior-level / Expert logo

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Job summary
The Amazon Kids+ portable devices team is looking for a passionate and solution-oriented Business Analyst to run analytical solutions that deepen our collective understanding of customers, influence our products, and deliver actionable insights across our Tablet, Kindle and Mobile businesses. Amazon has a culture of data-driven decision-making which requires insights and recommendations that are timely, accurate, and actionable. At Amazon, you will be working in one of the world's largest and most complex data environments.
The ideal candidate has outstanding business acumen, a restlessness to answer “why?” questions, excellent technical skills, strong analytical abilities, superior written and verbal communication skills, and the ability to influence cross-functional teams. He/she will be a self-starter, comfortable with ambiguity, able to think big (while paying careful attention to detail), approach work iteratively, and will enjoy working in a fast-paced dynamic environment. He/she will work closely with product managers, engineering leaders, marketing, and senior leadership to help drive business results.

Key job responsibilities
  • Build scalable solutions/self-serve platforms that will provide data/KPIs to inform business decision making across the Tablet, Kindle and Mobile businesses.
  • Investigate data sources across Amazon and expand device data infrastructure
  • Identify, develop, manage, and execute analyses to uncover areas of opportunity and present written business recommendations that will help influence both product and feature roadmaps
  • Create customer segmentation and targeting capabilities, enabling teams to understand feature adoption and customer engagement trends.
  • Develop a thorough understanding of customer behavior, competitive product trends, and business drivers to inform decision making
  • Collaborate with product and marketing managers as a leader of ongoing analytical support

A day in the life
A typical day likely involves working across product management and engineering to translate a question/topic into an analytical request, understanding the best data and aggregations to answer the question, and working with other analysts or peers to run the analysis and make a recommendation.

About the team
Amazon Kids+ brings together all types of content that kids and parents love including books, games, educational apps, movies and TV shows. It provides peace of mind for parents with parental controls and a world of fun for kids to choose from thousands of the most popular titles and age-appropriate content. Here's more information:

Basic Qualifications

Bachelor's Degree
Experience defining requirements and using data and metrics to draw business insights
3+ years relevant experience in financial/business analysis
Experience in SQL

Preferred Qualifications

  • Proficiency using SQL, Python and Tableau
  • Strong team-orientation with proven track record of taking ownership, diving deep, and delivering results
  • Experience with different VOC tools and methods such as primary research, or working with customer experience metrics, such as Net Promoter Score
  • 3+ years of relevant work experience in consumer research, consumer marketing, product marketing, and/or digital/high-technology consumer companies/products
  • Experience analyzing large data sets independently; ability to use hard data and metrics to explain assumptions, recommendations, and impact
  • Data gathering and analysis skills, including ability to interpret, articulate, and take action on ambiguous and complex topics
  • Excellent, structured written and verbal communication skills
  • Ability to drive continuous improvement in product management functions and processes across the organization

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit
Job region: North America
Job stats:  9  3  0
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