Digital Senior Manager/Director (Remote)

California - Pleasanton

Applications have closed
Veeva Systems logo
Veeva Systems

Posted 1 month ago

At Veeva, we build enterprise cloud technology that powers the biggest names in the pharmaceutical, biotech, consumer goods, chemical & cosmetics industries. Our customers make vaccines, life-saving medicines, and life-enhancing products that make a difference in everyday lives. Our technology has transformed these industries; enabling them to get critical products and services to market faster. Our core values, Do the Right Thing, Customer Success, Employee Success, and Speed, guide us as we make our customers more efficient and effective in everything they do.
The Role
This is an integral member of Veeva’s marketing team, as you will be responsible for bringing our digital strategy to life across and our other digital touchpoints.
This is a high impact role as you will be asked to own and our related marketing properties. The right candidate for this position is a creative problem solver with a passion for delivering engaging experiences across all our digital touchpoints.
This is a full-time position that will report to the Sr. Director of Digital and is located either in our Pleasanton, California, Columbus, OH, or Radnor, Pennsylvania offices.

What You'll Do

  • Define and drive the digital strategy for the Veeva marketing organization
  • Own the corporate website from end-to-end
  • Lead the digital team of digital marketers and web developers with a priority on employee growth and development
  • Partner with global marketing and other organizational stakeholders to define, plan and implement our digital strategy across and associated web properties
  • Manage the execution of all site updates on and associated web properties on time, according to requirements, and in alignment with our brand and style guides
  • Establish and manage the end-to-end project queue for all digital requests from ideation, requirements scoping, capacity planning, resource allocation, development, QA, signoff, release, through post launch communication and measurement
  • Manage team capacity and resource contractors and vendors to augment staffing and digital skillsets as necessary
  • Serve as a center of excellence to the larger Veeva organization on digital best practices
  • Partner with Veeva IT on technical projects focused on advancing our digital capabilities
  • Maintain and optimize for SEO, site quality, and site performance
  • Launch, optimize, and measure digital campaigns across Google, LinkedIn, and other advertising platforms
  • Report on the effectiveness on Veeva’s digital strategy by identifying and tracking key KPIs and showing performance and business impact against business priorities


  • 10+ years of digital marketing and site operations experience
  • 5+ years experience successfully managing a digital team
  • 5+ years experience running a corporate web presence including driving the overall site strategy and direction
  • 5+ years experience managing an intake queue that supports multiple stakeholder teams 
  • 5+ years of hands-on experience in web development (HTML/CSS/Javascript) or leading a team of web developers
  • 5+ years running digital marketing programs and campaigns (Adwords, Linkedin, retargeting, etc.) preferably with hands on experience with budget, strategy, and execution
  • Experience with defining and implementing SEO best practices for a global website
  • Experience with providing recommendations on UX and site optimization
  • Experience with site personalization strategies including the targeting of user experiences
  • Experience instrumenting digital analytics and providing reporting and insights
  • Experience in a B2B marketing organization
  • Must be a self-starter with high standards
  • Ability to prioritize and manage various projects based on changing business requirements
  • Ability to thrive in a fast-paced, high-growth environment
  • Excellent attention to details and fast learner
  • Good communication, interpersonal, and teamwork skills
  • BS or BA in Marketing, Engineering, or similar degree preferred

Nice to Have

  • Solid eye for design and UX best practices
  • Web design including creation and editing of digital assets that are optimized for the web using tools like Adobe Photoshop/Illustrator
  • Working knowledge of marketing automation platforms (Pardot/Marketo/Eloqua) and CRMs (SFDC)
  • Prior experience with A/B testing and conversion rate optimization
  • Prior experience with Google tag manager and google analytics

Perks & Benefits

  • Flexible PTO
  • Allocations for continuous learning & development
  • Discounted gym membership 

Veeva’s headquarters is located in the San Francisco Bay Area with offices in more than 15 countries around the world.
Veeva is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, political affiliation, or any other characteristics protected by local laws, regulations, or ordinances.
Job tags: A/B testing Adwords B2B CSS Customer success Digital marketing HTML JavaScript KPIs Marketo SEO Style guides UX