Marketing/Business Development Manager -Asia


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Binance cryptocurrency exchange - We operate the worlds biggest bitcoin exchange and altcoin crypto exchange in the world by volume

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Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.
Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?


  • Develop and identify new business opportunities across different channels specifically in the Asia region.
  • Maintain client relationships, specifically in the Asia region.
  • Drive business growth through partnerships and strategic agreements to increase market penetration, user acquisition, revenue, and other relevant metrics. 
  • Create and execute strong digital and offline marketing strategies to aid in the adoption of crypto-based ecosystem.
  • Increase operational efficiency throughout the business development organization.
  • Implement metrics-based marketing initiatives to target industries or businesses to increase adoption of BSC.
  • Cross-functional collaboration with internal stakeholders across different teams and geographies.


  • A minimum of 4 years of proven success in digital marketing.
  • Background in at least one or a combination of strategy, operations, data analytics, user experience design, behavioural science and portfolio management.
  • Effective communicator.
  • Prior experience in cross-border collaborative business development projects.
  • Data-driven and metrics-focused approach to decision making.
  • Entrepreneurial self-starter, able to drive agendas and execute with minimal guidance or supervision.
  • Passion for crypto and digital assets.
  • Crypto native is a plus.
  • Prior or current experience working in the Asia market. 

Working at Binance• Do something meaningful; Be a part of the future of finance technology and the no.1 company in the industry• Fast moving, challenging and unique business problems• International work environment and flat organisation• Great career development opportunities in a growing company• Possibility for relocation and international transfers mid-career• Competitive salary• Flexible working hours, Casual work attire
Job region(s): Asia/Pacific
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