Sr. Content Marketer - Provider Tools

Remote

Full Time Senior-level / Expert
We at Redox understand that we are all patients, and our mission is to make healthcare data useful and every patient experience better. Our values represent the basis of our culture of trust, transparency, and personal growth, and define how we want to interact with each other and the world.
Your Opportunities and ImpactThe Solutions Marketing team is responsible for building market awareness and communicating value to our most important customer verticals. The Solutions Marketing team focuses on three key areas:- Partnering with the product and customer success teams to continuously evolve our primary value props for target account types- Collaboration with the sales and marketing teams to define our priority account targets and approach to generate demand and won opportunities- Designing and executing cross channel content strategies to drive awareness, lead generation, and sales conversions
In this role, you will lead up our strategy to support pipeline coverage targets for our Provider Tools market. This market includes medical device manufacturers, diagnostic testing solutions, and other digital health products focused on improving provider efficiency and effectiveness. 
You will be responsible for driving the need for Redox’s Platform which includes APIs for health data exchange and integration management tools. The ability to communicate how Redox adds value to product teams and supports long-term business goals is critical. This is a very technical value proposition that will require an understanding of product teams and healthcare’s unique quirks. In this role you will:- Work with product and customer success to document and evolve Redox value props for products within the Provider Tools vertical. - Design campaigns to drive awareness, consideration, and sales conversion for your target customers.- Strategically deploy content to support lead generation, lead conversion, opportunity creation, and opportunity conversion efforts.
About You At Redox we hire based on our values as well as competency. How you accomplish your work is just as important as getting the work done. We’re looking for people who are:- Enthusiastic about storytelling and content creation- Intellectually curious with a desire to become a digital health thought leader- Capable of understanding the objective and delivering on tactics without relying on documented steps- Possess strong project management skills with the ability to work cross-functionally to meet deadlines- Respectful and inclusive, soliciting and incorporating input from others- Biased towards action and creating a positive impact.

To be successful in this role, your work experience should include:

  • Proven ability to effectively communicate and work with a remote team
  • History of content creation/ campaign execution. This is not a pure strategy role. You will be responsible for delivering content in the form of web pages, blogs, emails, presentations, ad campaigns, etc.
  • Experience marketing/ selling to product teams (APIs/ data platforms specifically would be a plus)
  • Experience at a healthcare product company or consulting firm with a healthcare technology focus
  • Exposure to the healthcare ecosystem and digital health marketplace
Please keep reading...Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you have what it takes, but don't necessarily meet every single point on the job description, please still get in touch. We'd love to have a chat and see if you could be a great fit. https://hbr.org/2014/08/why-women-dont-apply-for-jobs-unless-theyre-100-qualified
About Redox - Take a look here: https://youtu.be/4OjENXR6UXA
What We DoHealthcare organizations and technology vendors connect to Redox once, then authorize what data they send to and receive from partners through a centralized hub. Redox's cloud-based platform is vendor and standards agnostic and enables the secure and efficient exchange of healthcare data.
This approach eradicates the need for point-to-point integrations and accelerates the discovery, adoption, and distribution of patient and provider-facing technology solutions. With hundreds of healthcare organizations and technology vendors exchanging data today, Redox represents the largest interoperable network in healthcare. Learn how you can leverage the Redox platform at www.redoxengine.com.
Other Stuff About UsRedox is an EEO company. We fully support the diversity of our team! Here's a recent blog post about our stance on diversity and belonging: Diversity at Redox
We believe in holding ourselves to a high standard of conduct. Here's how we think about this: Redox Code of Conduct
Successful candidates must be eligible to be employed in the US, and must reside in the US.
Thank you for your interest in Redox!
Job region(s): Worldwide/Anywhere
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