Sr. Product Marketing Manager

Remote - United States

Full Time Senior-level / Expert
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WHO WE ARE:Tealium is the trusted leader in the customer data industry. We believe unified customer data is an organization’s most valuable asset and greatest competitive advantage. We help brands seamlessly unify their siloed customer data and applications in real time, and drive more profitable interactions across all touchpoints. Tealium’s Customer Data Platform (CDP) enables you to connect your data so you can connect with your customers.
Founded in 2008, Tealium’s patented and award-winning solutions are used by over 1,000 of the world's most innovative brands, including Sony, Providence St. Joseph Health, Cambria Health, T-Mobile, Hulu, Uber, Facebook, Expedia, Hyatt, Barcelo Hotel Group, Sportsbet, Utah Jazz, American Airlines, The Gap, Orange, and many others.
WHAT WE ARE LOOKING FOR We are looking for a strategic Sr. Product Marketing Manager to help further accelerate Tealium’s market leadership in the customer data platform and MarTech space. This role will spearhead efforts to educate the global market on Tealium products.  You will work closely with sales leaders and stakeholder groups (product management, customer services, etc.) to develop land-and-expand marketing strategies and messaging that maximize market share.


  • Involved in delivering an amazing prospect/customer end-to-end journey and experience
  • Serve as an evangelist on Tealium solutions, with an emphasis on value-based messaging and business outcomes
  • Develop product marketing plans that inform the organization and keep projects on schedule
  • Create clear, compelling messaging that uniquely positions Tealium products
  • Translate complex technical information into easily understood, human language
  • Define market opportunities and initiatives based on a deep understanding of the overall MarTech landscape, specific to the needs of enterprise and commercial customers
  • Develop and execute product launch and go-to-market plans for all products based on Tealium’s unique value differentiators and relevant strategic business issues
  • Gather and maintain intelligence about key competitors and develop messaging on how to successfully compete against them
  • Perform strategic market analysis and market research
  • Influence the product roadmap through assimilate of inputs from customers, prospects, partners, campaign performance, industry analysts and influencers
  • Partner with Customer Success to uncover customer stories, use cases
  • Create collateral and sales tools, including presentations, messaging, white papers, data sheets, videos, competitive insight, market research and more
  • Provide product and market expertise for trade shows, webinars and seminars
  • Deliver sales training and enablement to internal teams and field sales
  • Articulate product strategy, roadmap and priorities internally and externally


  •  5+ years of experience in product marketing at a digital marketing or enterprise SaaS company, particularly in MarTech or Data Management/Decision/Delivery tools
  • Entrepreneurial and innovative leader with a strategic mindset
  • Self-starter who enjoys working in a fast-paced, collaborative, and innovative high-growth environment
  • Able to flex with high-growth organization
  • Excellent presentation development and delivery skills
  • Small and large event public speaking (virtual and F2F)Exceptional communication, storytelling and writing skills
  • Bachelor’s Degree in Business or Marketing
  • Preferred, but not mandatory: Understanding of Value Selling/Value Standard, Certification in Product Marketing and Vertical or Competitive experience
WHY YOU WANT TO WORK HERE: The highly relevant and differentiated positioning of Tealium and our Customer Data Platform (CDP) makes this a unique and rewarding career opportunity. Organizations from start-ups to large global enterprises are utilizing Tealium to unify their customer data in real time and drive improvements in their overall data strategy. Over 1,000 global brands trust Tealium, and in an increasingly noisy market we are proud to maintain best-in-class renewal rates of >90%. When our customers are happy, we’re happy.
Our corporate HQ is located in sunny San Diego, just minutes from the beach and surrounded by beautiful hiking trails and the renowned Torrey Pines golf course. Our location is just one of the many perks we enjoy; At Tealium we dress casually (but professional), enjoy a flexible paid time off policy, rich benefit plans, company holidays, 401(K) match, and employee Stock Options - just to name a few. If you are interested in being a part of Team Teal, we’d love to hear from you!
TEAL celebrates diversity and is an equal opportunity employer. It is our continuing policy to recruit and employ the best qualified individuals without regard to race, color, sex, religion, national origin, disability, age, sexual orientation, gender identity, and/or any other protected characteristic.  TEAL does not tolerate unlawful discrimination of any kind and strives to be an inclusive and respectful workplace.
Job region(s): North America
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