Senior Director Performance Marketing

San Francisco OR Remote US/Canada

Full Time Senior-level / Expert
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At Scribd (pronounced “scribbed”), we believe reading is more important than ever. Join our cast of characters as we work to change the way the world reads by building the world’s largest and most fascinating digital library: giving subscribers access to a growing collection of ebooks, audiobooks, magazines, documents, Scribd Originals, and more. In addition to works from major publishers and top authors, our community includes over 1.5M subscribers in nearly every country worldwide.
About you:
You are a performance marketing leader who is strategic and resourceful and excels in a fast-paced environment. You have experience managing and setting global budgets and scaling online and offline paid media. You are an exceptional people manager who nurtures and leads nimble teams that are motivated by making an impact. You have your finger on the pulse of the latest performance marketing trends and channels and develop programs that drive meaningful, sustainable growth and returns for the business. You are an analytical problem solver who has a bias for action, innovation, and iteration, and you view challenges as opportunities for excellence.
The role:
● Develop and drive Scribd’s overall growth strategy, ensuring repeatable and scalable results, and communicating the strategy across all core functions● Responsible for owning the planning and outcomes of all online and offline paid channels globally, helping to unlock growth in core and emerging markets ● Build out and grow existing team and capabilities while fostering a data-driven, highly accountable and growth-focused culture● Partner cross-functionally with product, SEO, lifecycle and engagement teams to better engage, convert, and retain customers● Manage a significant budget and work across finance, business intelligence/data, and business ops teams to track, forecast and report on results to senior management and the board Requirements:
● 12+ years experience in B2C performance marketing across digital (SEM, social media, affiliate, etc.) and offline (DRTV, OOH, podcast/radio, etc.) channels; preference given to candidates with subscription service experience ● 5+ years people management experience, with proven ability to attract, nurture, and retain top performing talent ● Experience setting and managing a significant media budget and refining attribution models, with an eye towards rapid but sustainable and a focus on optimizing for LTV:CAC● Strong communication and presentation skills, adept at communicating simply and effectively in large or small group settings● Ability to develop strong team cultures, lead groups of individuals effectively and manage cross-functional coordination● Excellent decision-making and organization skills with a knack for identifying, prioritizing, and articulating the highest impact initiatives  Benefits, Perks, and Wellbeing at Scribd
• Healthcare Benefits: Scribd pays 100% of employee’s Medical, Vision, and Dental premiums and 70% of dependents• Leaves: Paid parental leave, 100% company paid short-term/long-term disability plans and milestone Sabbaticals• 401k plan through Fidelity, plus company matching with no vesting period• Stock Options - every employee is an owner in Scribd! • Generous Paid Time Off, Paid Holidays, Flexible Sick Time, Volunteer Day + office closure between Christmas Eve and New Years Day• Referral bonuses• Professional development: generous annual budget for our employees to attend conferences, classes, and other events• Company-wide Diversity, Equity, & Inclusion programs which include learning & development opportunities, employee resource groups, and hiring best practices.• Learning & Development and Coaching programs• Monthly Wellness, Connectivity & Comfort Benefit• Concern mental health digital platform• Work-life balance flexibility• Company events + Scribdchats• Free subscription to Scribd + gift memberships for friends & family
Want to learn more? Check out our office and meet some of the team at www.linkedin.com/company/scribd/life
Scribd is committed to equal employment opportunity regardless of race, color, religion, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other characteristic protected by law.
We encourage people of all backgrounds to apply. We believe that a diversity of perspectives and experiences create a foundation for the best ideas. Come join us in building something meaningful.
Job region(s): North America
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