Content Marketing Manager

Remote job

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YND
We make products and solutions which solve complex problems for business everyday.
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Who we are

As a software consultancy, we build products that solve real problems.

Whether it's starting from scratch or working alongside an already existing development team, we bring the startup mentality that gets stuff done. Every day.

Since YND’s founding in 2014, we have delivered more than 80 successful projects from MVP building and mobile apps to complex system integrations and web applications for some of the largest players in Europe. Among them are big names like Volkswagen, Hypoport, Lufthansa and Burger King as well as fast-growing startups like Kayak and orderbird.


Job description

Do you create, share, and post even in your sleep? Do you know what it takes to grow an online community? We're looking for a Content Marketing Manager to implement strategies and tactics that grow our audience, engage and retain them, and help convert them into leads, customers, and active fans and promoters of our company. You should have command of best practices and trends in content marketing, enjoy being creative, and understand how to both build and convert a digital audience. You must have a knack and love for writing, a comprehensive understanding of the industry, and experience in creating content to achieve business goals and play an active role in creating the tech brand from scratch.



Responsibilities

  • Create incredible tech-oriented content on a regular basis that our audience would love to read and refer

  • Create 1–2 free resources each month to drive leads, subscribers, awareness, and/or other important metrics (examples include ebooks, whitepapers, infographics, guides, templates, etc.).

  • Create shareable content appropriate for specific networks to spread both our brand and our content

  • Monitor and engage in relevant social discussions about our company, competitors, and/or industry, both from existing leads and customers as well as from brand new audiences

  • Collaborate with designers, product marketers, sales professionals, and external influencers and industry experts to produce relevant content that meets the needs of both key stakeholders and our audience.

  • Build and manage a rich content/editorial calendar that attracts a qualified audience to our owned properties (including blog posts, whitepapers, ebooks, reports, webinars, infographics, etc.).

  • Building and managing the company’s social media profiles and presence, including Facebook, Twitter, LinkedIn, and additional channels that may be deemed relevant

Requirements

Requirements

  • Active and well-rounded personal presence in social media, with a command of each network and their best practices.

  • Excellent communicator and creative thinker, with an ability to use both data and intuition to inform decisions.

  • Proficiency in using social media software (e.g. HubSpot's Social Inbox) to monitor social media conversations. You will be our ear to the ground to route the appropriate marketer, sales rep, and/or support rep to social conversations.

  • Proven track record of building audiences either online or offline

  • A dual-minded approach: You’re highly creative and an excellent writer but can also be process-driven, think scale, and rely on data to make decisions.

  • Excellent command of written and spoken English



What we offer

  • Competitive compensation on B2B contract based on your skills and experience

  • Flat hierarchy and quick decision making

  • Creative and operational freedom within certain assumptions and strategic direction

  • Remote work and flexible working hours

  • For those who prefer to work from the office: an excellent office location with astonishing views (Metro Politechnika Station) and as much coffee, drinks, cakes, etc. as you like

  • Constant development of your skills and competencies in performance marketing (ongoing training and mentoring by international experts)



You will be part of an international team where you can use your creativity and enjoy a fun working environment. If communication in English and GIFs, flat organization structure, and permanent challenges make you feel like a kid in a candy store - let us know about yourself and apply!



Job region(s): Worldwide/Anywhere
Job stats:  10  2  0

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