Regional General Manager - East


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About Spin

Spin is a fast-growing micromobility company committed to a world with clean air, liveable cities, safe streets, and widespread access to convenient, affordable transportation. If you’re searching for a top-tier career where you can make a difference and dynamically collaborate within a creative, lively environment—Spin welcomes you!

We’re passionate about transportation and technology. The work we accomplish fulfills a sense of meaning and purpose, which goes beyond the traditional dimensions of a workplace. Our products and initiatives directly influence people’s lives, which is proven by our customers' feedback.

Founded in 2017, and now a subsidiary of Ford Motor Company, we have worked together with cities, campuses, community groups, and businesses to expand internationally. Even as we expand, we maintain the close feeling of a small business, with “fireside chats” chats led by our company’s founders, weekly OKR pop-up videos, music-infused presentations at our All Hands meetings, and more. During this time of working remotely, our creativity and shared goals have kept us united and bonded within our virtual community.

We are a diverse team of artists, engineers, designers, urban planners, policymakers, marketers, and operators. We believe in inclusivity and build powerful alliances to fulfill our goals and move our mission forward. Above all, we at Spin are connected by our values and #BeOrange spirit, which represents unity, purpose, passion, and creativity.

About the Role:

The Regional General Manager is the leader of Spin in the East: Virginia, DC, Maryland, Tennessee, Ohio, Kentucky, New Jersey, New York, Rhode Island and Massachusetts. You will be responsible for handling market success, defining regional expansion strategies, ensuring successful launches and managing a regional P&L. You will lead a team of more than 100 salaried and hourly operations employees, across multiple locations. You’ll work closely with Marketing, Recruiting, PR, Policy, leading cross-functional teams for initiatives in your region and beyond.  

The ideal candidate will have expertise in leading regional operations in a hyper-growth or mobility company, with experience building and implementing growth strategy and managing, reporting and forecasting regional P&L. This Director-level role reports to the Senior Director, North America operations. 

This role requires travel approximately 25-50% of the time. The role is remote, with regular visits to warehouses and field operations in the East. Preferred locations for applicants include Washington, DC, New York, and Boston.  


  • You are responsible for all aspects of the East Region
  • Lead a regional P&L and budget, reporting metrics and forecasting
  • Build and implement a regional growth strategy across new and existing market operations, marketing, policy, PR, recruiting, policy, communications, and much more
  • Grow ridership and revenue within all existing markets
  • Build and oversee multiple complex teams across multiple markets
  • Develop strong individual contributors and leaders
  • Manage regional regulatory and political concerns
  • Generate new Key Performance Indicators and metrics, prioritize resources and develop systems, procedures and organizational plans 
  • Share your standard methodologies to help scale our other territories
  • Collaborate with senior leaders from other departments on cross-functional initiatives


  • Bachelor’s degree preferred
  • Strong experience in leading teams and management
  • Excellent interpersonal skills: an ability to empower your team, and work effectively with local governments and businesses
  • Analytical background: you can mold and understand data to drive action and results
  • Startup, Hyper Growth and / or Mobility experience highly preferred
  • An entrepreneurial spirit - no problems with rolling up yours sleeves
  • 7+ years of experience in operations and/or strategy, with 4+ years of experience directly managing a team
  • Proficiency in Google Suite; SQL experience is a plus

Benefits & Perks

  • Opportunity to join a fast-growing startup and help shape and establish the company’s industry leadership
  • Competitive health benefits
  • Unlimited PTO for salaried roles
  • Commuter stipend plus pre-tax benefits
  • Monthly cell phone bill stipend
  • Wellness perk for salaried roles

Spin is an equal opportunity employer and will not discriminate against any employee or applicant for employment in an unlawful matter. We celebrate diversity and are committed to creating an inclusive environment for all individuals. Spin treats all employees and job applicants on the basis of merit, qualifications, and competence without regard to any qualified individuals' sex, race, color, religion, national origin, ancestry, gender (including pregnancy, breastfeeding, or related medical condition), sexual orientation, gender identity, gender expression, age, physical or mental disability, medical condition, genetic characteristic or information, marital status, military and veteran status, or any other characteristic protected by state or federal law. Spin also considers qualified applicants with criminal histories, consistent with applicable local, state, and federal law.

Spin is committed to providing reasonable accommodations for qualified individuals with disabilities in its job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at 


Job region(s): North America
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