Marketing Operations Manager - US (Remote)
New York, New York, Holmdel, NJ, Remote
Marketing Operations Manager
New York, NY, Holmdel, NJ, or Remote
Vonage Marketing Mission: We are a highly creative, energetic and results-oriented organization that produces and delivers the content Vonage needs to entice, educate, engage with and sell to customers around the world. We connect with the external marketplace through all media including print, digital and social. Our team leverages deep industry, market and customer data into actionable insights and marketing strategies. We are creative and collaborative, striving to translate how Vonage’s products and services can meet the needs of our current and future customers.
Why this role matters
The Marketing Operations team is responsible for delivering marketing campaigns across Vonage. We lead campaign execution and performance to ensure marketing initiatives are built and executed, while working with campaign owners to understand the business needs and goals to drive pipeline growth within the organization. Through marketing automation, we take data and turn it into actionable campaigns. We’re seeking a candidate that has a ‘can-do’ attitude, a problem solver and a keen eye to detail as well as technical proficiency to join our expanding Marketing Operations team. This role will be working within marketing technology on a daily basis to build and execute campaigns across the organization.
IF THIS SOUNDS LIKE YOU, CONTINUE READING BELOW…….
What you will do
Deliver the marketing operations requirements for campaigns across field, channel, alliance and demand generation teams (tracking, scoring, program execution, email).
Utilize automation technology to automate campaign execution.
Understand the full lifecycle of campaigns from ideation and execution through to reporting and work with campaign owners to understand goals.
Work with key stakeholders within the region to understand business needs and work across departments to deliver marketing operations needs for the region.
Support marketing operations management with enabling teams to utilize marketing technology.
Understand campaign workload within the region and prioritize work accordingly to ensure delivery of key initiatives.
What you will bring
Knowledge of marketing automation systems (Pardot, Marketo, Salesforce).
Technical proficiency in understanding MarTech integrations between systems.
Knowledge of email and digital marketing strategies and technology as well as understanding key metrics and reporting.
Provide analysis of marketing efforts and effectiveness via reporting.
Ability to establish strong business relationships to ensure business goals are met.
Excellent communication and presentation skills.
What is required for application
Prior experience (2+ years) in Marketing Operations or related position.
Strong decision-making and problem-solving skills.
Demonstrated experience working across an organization.
Either Marketo Certified Expert or Pardot Specialist.
What is in it for you
In addition to providing exciting work, career advancement opportunities, and a collaborative work environment, Vonage provides competitive pay and benefits including unlimited discretionary time off and tuition reimbursement.