Corporate Marketing Director

Who We Are

Simpplr delivers exceptional AI-powered employee experiences at scale. It is the only platform that unifies employee engagement, enablement, and self-service to provide every employee with a seamless and personalized experience so they can do their best work from anywhere. Organizations use our forward-looking, adaptable products to deliver personalized experiences that inspire and engage their employees. Wherever people work, Simpplr enables them to flourish.

Trusted by more than 700+ leading brands, including Penske, Snowflake, Moderna, Eurostar, and AAA, our customers are achieving measurable improvements in employee engagement, productivity, and accelerated business performance.

Simpplr is headquartered in Silicon Valley, CA with offices in the UK, Canada, and India, and is backed by Sapphire Ventures, Norwest Venture Partners, Salesforce Ventures, and Tola Capital. Learn more at simpplr.com.

The Opportunity

Simpplr is looking for an experienced Corporate Marketing Director to drive an enterprise-scale revenue marketing performance framework that helps Simpplr achieve its next level of growth.

Reporting to Simpplr’s Chief Marketing Officer, you will be the organization’s brand presence, expanding our go-to-market strategy and ultimately achieving our revenue and retention targets through new and proven marketing channels. You will build and own strategic marketing initiatives and campaigns, rooted in insights and data. The ideal candidate has clear, demonstrable experience as a metrics-driven and B2B SaaS marketer who brings a mix of brand, product and performance marketing expertise to the role.

Your Job Responsibilities

What you will be doing:

• Develop and execute a comprehensive corporate marketing strategy to enhance Simpplr’s brand awareness and market positioning.
• Oversee the branding initiatives to ensure consistent and compelling brand messaging across all channels and touchpoints.
• Lead the development, optimization, and maintenance of the corporate website, ensuring it effectively communicates the brand value and drives engagement and conversions.
• Manage website analytics to monitor performance, identify trends, and implement improvements to enhance user experience and achieve business objectives.
• Supervise the design team, including internal designers and external agencies, to ensure high-quality and on-brand creative output.
• Collaborate with cross-functional teams, including product marketing, sales, and customer success, to align corporate marketing efforts with business goals and product strategies.
• Co-Lead the planning and execution of branding and promotional campaigns, ensuring they are delivered on time, within budget, and meet strategic objectives.
• Manage the corporate marketing budget, ensuring efficient allocation of resources and maximizing …