Associate Manager, Programmatic

About New Engen:
New Engen is a digital marketing agency driving impact for brands across every phase of the customer journey–maximizing it, measuring it, and repeating it. Through a genuine passion for building brands, a relentless desire to challenge the status quo, and deep digital expertise across hundreds of brands and verticals, we put our clients on the cutting edge of what’s possible in digital marketing.

Join our community of marketing enthusiasts — collaborating with experts across media and marketing services, creative, analytics, and more. At New Engen, the cutting edge isn't a lofty goal; it's our everyday playground.

What sets us apart? Our people – humble innovators rewriting the rules of digital marketing. Together, we're building an agency culture that values collaboration, learning, and creativity. Become part of a team that drives genuine impact in the evolving landscape.

Description: 
New Engen is seeking an Associate Manager of Programmatic within our Media Services team who is an experienced practitioner, obsessed with creating great marketing experiences and earning trust with our clients. As our “next-generation marketer,” this is an exciting and meaningful role ideal for someone with enthusiasm, dedication, and a real passion for growing our company to its next phase.
 

Responsibilities:

• Primarily focused on programmatic digital media (programmatic display, online video, Connected TV) with functional knowledge of all digital marketing channels, strategies and media mixes.
• Manages and mentors small team of associates either directly tied to a particular advertiser or across a book of business
• Oversees team’s flawless execution against client objectives
• Provides recommendations that help with client’s business growth challenges (e.g. new creative concepts, managing assets, bid strategy, attribution theory). Constantly seeks out opportunities to grow the account, upsell, cross-sell channels
• Acts as the “brand captain” for the client, collaborating with our Creative team to drive details for rapid, continued creative testing
• Compiles and analyzes data, reports, and summarizes information with impeccable accuracy
• Pro-actively solves and develops solutions for complex ideas and campaign strategies
• Utilizes deep knowledge of professional concepts and digital marketing methodologies
• Owning client relationships for SMEs, channel ownership for enterprise clients
• Operates with increasing independence, with limited oversight from manager, director level
• Demonstrates expertise in 1 channel
• Increasingly focused on people management, responsible for QA of Associate & Senior Associate work
• Able to independently drive account strategy
• Focused on solving more complex business problems beyond the day to day hands-on execution

Qualifications:

• 4 year degree …